Smart Billboard Coughs When Smokers Walks By

Swedish ad agency Akestam Holst created an anti-smoking campaign by attaching smoke detectors to the digital display billboard. They chose a location in Stockholm’s Odenplan square where people often smoke. The digital screen features a simple photo of a male model. If people walk by ad with a lit cigarette the man in the ad will… Continue reading Smart Billboard Coughs When Smokers Walks By

Hair Blowing Subway Ad

A Swedish pharmacy Apotek HjƤrtatĀ teamed up with innovative advertising agency Akestam HolstĀ toĀ created a subway ad that moves a model’sĀ hair whenever a train enters the station. The creative AgencyĀ installed an ultrasonic sensors behind the display screens on a subway platform and then connected the sensors to the screen via aĀ Raspberry PiĀ microcomputer. Watch the video below.

Photoshop Live: Street Retouch Prank

Swedish photographer andĀ retouch artistĀ Erik JohanssonĀ teamed up with AdobeĀ to come up with a very creative ad to promote theĀ Adobe Creative DayĀ event, which already started today inĀ Paris and Stockholm. The company placed an LCD screen inside an advertising panelĀ at a bus stop with lots of hidden cameras around the area to prank the passengers.Ā The idea of the… Continue reading Photoshop Live: Street Retouch Prank