Canadian Tire built a truck made of 11 000 pounds of ice to prove how well their MotoMaster Eliminator Ultra Automotive Battery with AGM Technology can hold up in the cold.
A team of ice sculptors from Ontario carved the truck completed with license plates, head lights, rear view mirror, and pine tree-shaped air freshener around the frame of a regular chassis.
The battery was frozen to – 40 degrees Celsius before being used to start the Ice Truck. It actually ran for 1.6 kilometers at about 20 km/h on December 12, 2013. Check out Canadian Tire ice truck commercial video below.