Powers Of Ten

Powers of Ten is arguably more relevant now than it was the year it was released. The simple idea executed in the film has become a powerful construct for thinking through design problems today. In it, Charles and Ray Eames guide us through a deceptively straightforward exercise — zooming out to 10^24 and then back in to 10^-16 — re-framing a simple scene by showing it within ever-larger and then smaller contexts.

If all the zooming in and out across the visual landscape seems vaguely familiar, think Google Earth. We’ve become very practiced with scaling in and out of satellite images of our earth, using those funny, awkward sliders on the edges of Web maps to peer in on our homes, our cities, and Area 51. But this mass application of Powers of Ten is not the reason we should celebrate the film today. Instead, we need to approach it conceptually, at the level of scale.

Check out the time and date of this post. It will never happen again.

source: Hot Hardware

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